Hematogen Vita+
Iron, condensed milk, and a pharmacy-counter childhood.
EASTERN EUROPE · VITA+ · 50 G
What it is
Hematogen is a chewy, fudge-like bar that was sold in Soviet pharmacies as much as in shops — a small iron-fortified treat aimed at children and convalescents. The base is sweetened condensed milk and glucose syrup, with food albumin providing heme iron, the form of iron the body absorbs most easily.
Vita+ keeps the classic taste — caramel, slightly malty, a soft chew. Eat one piece as an occasional treat with tea; this is a fortified food rather than a chocolate bar, so check the daily-dose guidance on the pack, especially for children.
Ingredients
Sugar syrup (sugar, water), sweetened condensed milk, glucose syrup, palm fat, food albumin (source of heme iron), L-ascorbic acid (vitamin C), flavouring.
Per manufacturer (Vita+) — check pack for the exact recipe and any variant-specific ingredients (some versions add B vitamins, caffeine or flax).
Nutrition (per 100 g)
| Energy | 1770 kJ / 423 kcal |
| Fat | 9,7 g |
| Carbohydrate | 75,3 g |
| Protein | 8,7 g |
| Salt | 0,2 g |
| Vitamin C | 45 mg (56% NRV) |
| Iron | 10 mg (71% NRV) |
Per manufacturer — actual values on pack.
Allergens & storage
Contains: MILK.
Store in a cool, dry place at 5–22 °C, away from direct sunlight.
Not a substitute for a varied diet. Iron-fortified — follow the suggested daily portion on the pack, especially if giving to children or alongside other iron supplements.
Net weight: 50 g · Brand: Vita+
The chewy little bar that lived in every Soviet medicine cabinet.
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